Develop a streaming and community site that targets passionate
people considered the underdog of the music industry.
The Polyphonic platform allows alternative music to have a louder voice.
The approach that I chose was based on the concept of "continuous breakthrough"
that underlines the hustle of underdogs in the industry: a website that brings
you into the unstoppable wave of the Indie sound.
To highlight the concept but without interfering with the reader, I used circular
shapes that illustrate sound waves, it's flow and the power of breaking barriers and obstacles.
In combination with that I used a modern typeface and built repetition to reflect the main idea.